The Digital Product Bundle & Launch Playbook — 240 Pricing, Upsell, Bundle & Order-Bump Scripts for Digital Sellers
Stop leaving money on the table with every sale. This premium playbook gives digital product sellers 240 copy-paste scripts to build a product ladder, price and name bundles that convert, and add order bumps, one-click upsells, downsells, cross-sell emails, affiliate outreach, and flash-sale campaigns — plus a full bundle-pricing strategy guide, value-stack formulas, and refund-proof guarantee lines. One product sells once; a digital product bundle with an order bump and upsell sells three times to the same buyer. Price the bundle at 2.5–4x the entry product, stack the value so the price feels small, and recover checkouts with the cross-sell emails. Same traffic, multiplied revenue — exactly the system you want live before the Q4 shopping surge, when every extra dollar per order compounds.
WHEN TO USE THIS
When: Pricing a product bundle for launch
For example: Use scripts 61-90 to build the value stack and price the bundle at 2.5-4x the entry product.
When: Adding order bumps and upsells to checkout
For example: Drop scripts 91-120 into the checkout page and 121-150 into the post-purchase funnel.
When: Recruiting affiliates or running a flash sale
For example: Send scripts 181-205 to partners and run scripts 206-225 for a 72-hour sale.
Bundle math: a single product at $12 selling 100 times earns $1,200. The same content re-bundled as 'The Complete [Niche] Collection' at $49 selling 90 times earns $4,410 — same traffic, 3.7x revenue. Includes: 30 pricing ladder scripts, 60 bundle naming and value-stack lines, 30 order bump scripts, 30 upsell and downsell scripts, 30 cross-sell emails, 25 affiliate outreach scripts, 20 flash-sale scripts, 15 guarantee lines.
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